RESEARCH 17 - POSTER COMPARISON

GOTHIKA Vs. TEXAS CHAINSAW MASSACRE 

Gothika is a supernatural horror where Halle Berry plays a psychiatrist in a women's' mental hospital, but one day is found on the other side of the bars..

Texas Chainsaw Massacre is an american slasher film and is about a family of cannibals victimising a group of friends till their deaths for their lunch! This film was also based on a true story. 

Some similarities include:

• Both include the main character, showing the audience who the film will be based on. 
• They also have a main colour scheme running through it. For instance Gothika's is a more blue toned theme to go with the rain, whereas Texas Chainsaw Massacre has a more of a light brown shade which could relate to the uncleanliness and darkness of the film. 
• They both have the title of the film the biggest to straight away attract the audience to look at it. 
• Both also include the characters positioned in a certain way to already portray a story to the audience. For instance the way Halle Berry is positioned suggests that perhaps she is trapped in this film, and clearly they have shown her hand because of what is written. Whereas in Texas Chainsaw Massacre the character is almost hugging his chainsaw and a knife which clearly shows the audience that this movie will include violence.

On the other hand: 

• A difference between the posters is that in the Gothika poster the quality is a lot more HD to show the audience who the actor is so that it attracts some of her fans to watch it. Whereas in the Texas Chainsaw Massacre poster it is more of a smudged photo this is to relate to the film and how they don't really show his identity in the film and always keep it a mystery to keep the audience in suspense. 
• Another comparison of the two is the font. The Gothika font it a lot more larger than the other poster and it is a bright white shade to stand out from the blue background. However, in the Texas Chainsaw Massacre poster it fades in with the murkiness of the background, yet we are still able to see the most important part of it which is the word 'Chainsaw'.
• Also, another difference between the posters is the characters, the Gothika poster shows a women because this way it follows the codes and conventions of a horror film and how there is normally a distressed women. But in the other poster it is a of man holding weapons which also follows the conventions of how men are always the violent ones in a film. 
• One last difference is that the slogan of the film is portrayed in completely different ways. In the Gothika poster it is in her hand where it says 'Not Alone' this suggests how in this film even though there is just one character on the poster, thinking needs to be involved to see what the film means by saying 'not alone'. However, in the Texas Chainsaw Massacre poster the slogan 'witness the birth of fear' is above the character, this could be so that the audience read that first in order to see what this creature would look like. 

Although both films are under horror, they are different sub genres. This is clearly identified through their different forms of posters and how they are both similar in ways yet they appeal differently to their audience.